A key indicator of web design quality is how natural and easy it is for users to perceive. When creating the visual design of the site, it is important to illustrate the functionality and the informative component of the project, to form its correct perception. The use of classical techniques such as the golden section rule in design helps to solve such problems in an optimal way. We will consider it today.
This principle describes the mathematical proportion, which forms a harmonious, natural relationship of the parts of one whole to each other. It is obtained by dividing the whole into two parts so that the ratio of the first part to the second is the same as the ratio of the whole to the first part.
Golden Ratio Principle and Formula Continue reading
Today there will be a guest post on the topic of UX and UI interfaces using the Icons8 service as an example. The author is a usability specialist Andrei Burmistrov, the text is published in the first person.
I know what you think: well, another attempt to impose your opinion on the controversial and always discussed topic “What is the difference between UX and UI?”
Yes, you understood correctly. Continue reading
The current trends in logo design 2017 did not become any special revelation. Similar to the main trends in website design, they are more a continuation and development of what users have already seen in the past year. This issue is considered quite well in Bill Gardner’s Logo Trends 2017, so we decided to prepare a translation of the publication.
Update 02/18/2018: We invite you to see a new article on the topic – about logo trends for 2018. Looking ahead, we can say that some of the tricks have remained unchanged, but there are also original ideas.
We highlight three basic points seen in this niche: Continue reading