Social networks for a designer career
Today's topic, as you already understood, will be related to the use of social media by design workers and not only. Moreover, unlike the article about useful social networks, the…

Continue reading →

Trends in the design and design of email newsletters in 2020
Despite the fact that email marketing has existed for decades, it still remains an actual trend in Internet marketing in 2020 and a popular way to promote services online. The…

Continue reading →

Ready design: good or bad?
Three years ago, when the logo / website design was created only on order, the ordinary brand manager could not have thought that soon IncSping (now Brandstack), Inkd, 99designs, StockLogos…

Continue reading →

and concentrates

The golden ratio in website design

A key indicator of web design quality is how natural and easy it is for users to perceive. When creating the visual design of the site, it is important to illustrate the functionality and the informative component of the project, to form its correct perception. The use of classical techniques such as the golden section rule in design helps to solve such problems in an optimal way. We will consider it today.

This principle describes the mathematical proportion, which forms a harmonious, natural relationship of the parts of one whole to each other. It is obtained by dividing the whole into two parts so that the ratio of the first part to the second is the same as the ratio of the whole to the first part.

Golden Ratio Principle and Formula Continue reading

The essence of design – what is it?

A few days ago I received a guest post from Viktor Fomin, author of the Kruffock blog, “chronicles of the living mind of a copywriter philosopher.”

To begin with, in many professional areas of activity, many things are so obvious that they receive little attention. It is believed that it is so simple that there is nowhere else to go. And if someone asks to clarify the meaning of such a phenomenon, having discovered that universal fame does not guarantee universal understanding, it will either be considered a joke, or they will quickly dump a set of their own conclusions on a person.

In our opinion, one of these “non-negotiable” phenomena is the concept of design. This phenomenon is amorphous, not amenable to a clear definition, and that is why its meaning has long been lost for Continue reading

Web 2.0 style design: simplicity as art

Perfection is achieved not when there is already nothing to add, but when nothing can be taken away (Antoine de Saint-Exupery. “Planet of people”, 1939)

Far in the fall of 2005, with the light hand of publisher Tim O’Reilly, the term Web 2.0 was firmly included in the lecture by web developers. Like any new term, it still remains the subject of lively discussion, during which the main feature is identified, which is no longer in doubt. Having replaced the “old” Web 1.0, Web 2.0 has become a new model for the existence of the Internet community, where an ordinary user becomes a direct participant and creator of the content of the site. From now on, the Continue reading

Web Design Illustrations - Best Uses
If you carefully study any selection of website designs on a particular topic, one trend will be obvious to you - illustrations are now in fashion. They are so widespread…

...

Typography for web.
There are many books and articles on typography, but only a few of them reveal issues of choice and combination of fonts. In view of the opening opportunities and prospects…

...

Getting rid of guesswork in design
Creative breathes life into successful sites. However, creative ideas and solutions often look like guessing - a dangerous business, I tell you. What can designers do to convince the customer…

...

Creating an Effective Hero Image Image for a Website
Does the user only need 50 milliseconds to form an opinion on any site? Web developers and designers really have very little time to make a good impression on a…

...