The essence of design - what is it?
A few days ago I received a guest post from Viktor Fomin, author of the Kruffock blog, "chronicles of the living mind of a copywriter philosopher." To begin with, in…

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In Defense of Eye Candy
(“Eye candy” is translated by one of the ABBYY Lingvo dictionaries as “something pretty, attractive, pleasing to the eye (person, thing, etc.)”; also “Eye Candy” is the name of the…

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Effective split-screen design methods
One of the most noticeable trends in website design for 2017 is the split of the screen into two parts. More and more web projects are using a similar layout…

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Google+ style buttons, download 200 Google+ icons

The Google+ social network, even in beta testing, burst into the lives of advanced users, so do not be surprised at the interest that this social network causes, including web designers, developers and seo optimizers. This interest is quite large and is constantly “fueled” by Google developers who are constantly improving the project and adding integration with their other services. So, for example, Google+ buttons and icons are popular among SEOs that allow you to add “+1” to your site or page.

But not “+1” unified, in the last year, Google+’s appearance dictated fashion to other Google services that have undergone a change in design and style. A common element for many projects is the stylish menu at the top of the page, similar icons, control buttons, and indeed many different elements that can be found Continue reading

Ways to navigate users on the site

Imagine that you are traveling by car, but due to traffic jams all the main roads are blocked, and you need to turn into an unfamiliar part of the city. For some time, traffic signs will help you move in the right direction, but suddenly they will disappear. It seems that getting lost in an unfamiliar place is a trifle.

Any site, regardless of its ultimate goal, should perform the main task – to indicate to the user the path to the information of interest to him. However, it is possible through his own fault, or perhaps through the fault of the designer, that the user is lost and does not know where to go next. How to help your visitors navigate the site. There are several effective ways. Continue reading

Web 2.0 style design: simplicity as art

Perfection is achieved not when there is already nothing to add, but when nothing can be taken away (Antoine de Saint-Exupery. “Planet of people”, 1939)

Far in the fall of 2005, with the light hand of publisher Tim O’Reilly, the term Web 2.0 was firmly included in the lecture by web developers. Like any new term, it still remains the subject of lively discussion, during which the main feature is identified, which is no longer in doubt. Having replaced the “old” Web 1.0, Web 2.0 has become a new model for the existence of the Internet community, where an ordinary user becomes a direct participant and creator of the content of the site. From now on, the Continue reading

Trends in the design and design of email newsletters in 2020
Despite the fact that email marketing has existed for decades, it still remains an actual trend in Internet marketing in 2020 and a popular way to promote services online. The…

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The essence of design - what is it?
A few days ago I received a guest post from Viktor Fomin, author of the Kruffock blog, "chronicles of the living mind of a copywriter philosopher." To begin with, in…

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Licenses on photo stocks: not prohibited does not mean allowed
In the comments to the blog article about the best free photo stocks, you can find a few questions regarding copyright for photographs and images. An employee of one of…

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Typography for web.
There are many books and articles on typography, but only a few of them reveal issues of choice and combination of fonts. In view of the opening opportunities and prospects…

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